Creating a content calendar makes it easy to map out what will be published to your channels and when. You’ll always have great posts lined up—and that frees up time for the million other things on your to-do list every day.
To learn how, check out this blog post. It covers the basics like planning and creating content, and has excellent example calendars from established social brands
Once you’ve created your content calendar, you can use Hootsuite to schedule your messages in advance.